1. Information We May Collect

Depending on how you interact with TouchUps Salon, we may collect information including:

• Name

• Email address

• Phone number

• Mailing address when voluntarily provided

• Appointment history

• Service history

• Stylist preferences

• Product purchase history

• Booking, cancellation, and no-show information

• Communication preferences

• Consultation information

• Hair history, formulas, service notes, allergies, sensitivities, or other information relevant to providing salon services

• Photos or videos when provided by you or taken with your permission

• Reviews, survey responses, contest entries, or promotional participation

• Website activity and interaction information

• Browser and device information

• Operating system information

• Approximate location information

• IP address

• Referral source

• Information submitted through website forms, text messages, emails, social media, or other communication channels

 

Payment information may also be collected when you purchase services, products, memberships, gift cards, or make deposits. Complete payment-card information is generally processed through third-party payment providers rather than directly stored by TouchUps Salon.

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2. How We Collect Information

Information may be collected when you:

• Book an appointment

• Create or update a client profile

• Purchase a service, product, membership, or gift card

• Submit a consultation or contact form

• Join an email or text list

• Contact the salon by phone, text, email, website, or social media

• Participate in a promotion, giveaway, survey, or event

• Visit or interact with our website

• Receive services at the salon

• Provide information directly to a stylist or authorized team member

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Certain information may also be collected automatically through website technologies such as cookies, analytics tools, tags, pixels, and similar technologies.
 

3. How We Use Your Information

TouchUps Salon may use information for legitimate business purposes including:

• Scheduling and managing appointments

• Providing salon services

• Maintaining client records

• Recording formulas, service history, preferences, and consultation information

• Communicating about appointments

• Sending appointment confirmations and reminders

• Processing purchases and payments

• Managing memberships, gift cards, promotions, and loyalty programs

• Providing customer service

• Responding to questions or requests

• Improving our services and guest experience

• Personalizing future salon visits

• Analyzing website and business performance

• Measuring marketing effectiveness

• Managing salon operations

• Training and supporting team members

• Preventing fraud, misuse, or security issues

• Maintaining necessary business records

• Complying with legal obligations

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Where permitted by law, we may also use your contact information to communicate about TouchUps Salon services, products, promotions, availability, events, or salon news.

 

4. Wix Website

TouchUps Salon uses Wix to host and operate its website.

 

When you visit our website, Wix may process information necessary to provide website hosting, security, functionality, forms, analytics, and related features.

Information submitted through our website may be transmitted to or processed through Wix systems.

Wix may also use cookies and similar technologies necessary to provide its services.

Wix maintains its own privacy practices governing information processed through its platform.

 

5. Vagaro Booking and Salon Management

TouchUps Salon uses Vagaro for salon-management functions that may include:

• Appointment scheduling

• Client profiles

• Appointment reminders

• Service history

• Service notes

• Memberships

• Gift cards

• Product purchases

• Deposits

• Payment processing

• Marketing communications

• Client communications

• Reporting

• Business management

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When you book or interact with TouchUps Salon through Vagaro, information may be provided directly to Vagaro and processed through its systems.

Vagaro is a third-party service provider and maintains its own privacy practices regarding information processed through its platform.

TouchUps Salon accesses Vagaro information as reasonably necessary to operate the salon, provide services, communicate with guests, and maintain business records.

 

6. Payment Information

Payments may be processed through Vagaro or other authorized third-party payment processors.

TouchUps Salon generally does not directly store complete credit or debit card numbers.

Third-party payment systems may securely maintain payment credentials, including cards kept on file when authorized by the client.

Payment information may be used for:

• Service and product purchases

• Appointment deposits

• Membership payments

• Gift card purchases

• Cancellation or no-show fees where permitted under applicable salon policies

• Other transactions authorized by the client
   

Payment providers maintain their own privacy and security practices.

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7. Google Analytics, Google Tag Manager, and Website Analytics

TouchUps Salon may use Google Analytics, Google Tag Manager, and related technologies to understand how visitors interact with our website.

These technologies may collect information including:

• Pages visited

• Approximate location

• Browser type

• Device type

• Operating system

• Referral source

• Time spent on pages

• Website navigation

• Clicks and interactions

• Conversion or booking-related activity

• General website usage patterns
   

Google Tag Manager may be used to manage website tags and technologies that connect with services such as Google Analytics and other marketing or measurement platforms.

Analytics information may be used to evaluate website performance, understand guest behavior, improve website design, and measure marketing effectiveness.

Google maintains its own privacy practices and data controls regarding information processed through Google services.
 

8. Cookies and Tracking Technologies

Our website may use cookies and similar technologies.

Cookies are small files or pieces of information stored on your device or browser that help websites function, remember preferences, understand usage, and measure performance.

We may use the following categories of cookies:

 

Essential Cookies
These cookies help the website operate correctly and may be necessary for security, navigation, forms, and website functionality.

Analytics Cookies
These cookies help us understand how visitors use our website and which pages or features are most useful.

 

Functional Cookies
These cookies may remember preferences or enable enhanced website functionality.

 

Marketing and Advertising Technologies
Where used, these technologies may help us understand marketing performance or measure advertising effectiveness.

 

Where required by applicable law or available through our website platform, visitors may be given options to manage or decline certain non-essential cookies.

You may also be able to manage cookies through your browser settings. Disabling certain cookies may affect website functionality.
 

9. Artificial Intelligence and Automation Tools

TouchUps Salon may use artificial intelligence ("AI"), automation, and similar technologies to support business operations.

 

These technologies may be used for purposes including:

• Drafting or improving communications

• Summarizing internal operational information

• Assisting with marketing content

• Organizing business information

• Creating training and educational materials

• Assisting with customer service

• Improving administrative workflows

• Developing internal policies or procedures

• Analyzing non-sensitive business information

• Creating generalized service or product information
   

TouchUps Salon seeks to minimize the use of personally identifiable client information in AI systems unless reasonably necessary for a legitimate business purpose.

Employees and authorized team members should not unnecessarily submit sensitive or confidential client information into publicly accessible AI tools.

This includes information such as:

• Complete payment-card information

• Passwords

• Social Security numbers

• Government identification numbers

• Confidential login credentials

• Sensitive medical information

• Other information not reasonably necessary for the intended task

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AI tools are intended to assist salon operations and not replace appropriate human judgment.

AI-generated materials may be reviewed, revised, or verified by a TouchUps Salon team member before being relied upon for business purposes.

Third-party AI providers may process information according to their own privacy, security, and data-processing practices.
 

10. Photos, Video, and Social Media

TouchUps Salon may photograph or record completed hairstyles, salon activities, events, team members, or guests for purposes including:

• Salon portfolios

• Education

• Social media

• Website content

• Advertising

• Promotional materials

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When a guest is clearly identifiable, TouchUps Salon seeks appropriate permission before using that person's image for promotional purposes.

Information shared publicly through social media platforms is also subject to the privacy practices of those platforms.
 

11. Email and Marketing Communications

If you provide an email address or mobile number, TouchUps Salon may communicate with you regarding:

• Appointments

• Scheduling

• Service information

• Salon updates

• Promotions

• Special offers

• Events

• Product information

• Appointment availability

• Other salon-related communications

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Marketing emails may include an unsubscribe option.

Transactional, scheduling, or appointment-related communications may continue when reasonably necessary to manage an appointment, transaction, membership, or existing client relationship.
 

12. Text Messaging and SMS

TouchUps Salon may use text messaging for client and internal business communications.

Client text messages may include:

• Appointment confirmations

• Appointment reminders

• Scheduling updates

• Waitlist notifications

• Service-related communications

• Responses to client inquiries

• Salon announcements

• Marketing messages when permitted
   

Message frequency may vary. Message and data rates may apply.

Consent to receive promotional text messages is not a condition of purchasing services or products from TouchUps Salon.

 

Recipients may opt out of applicable marketing text messages using the opt-out instructions provided in the message, including replying STOP when that option is available.
 

13. Arizona Marketing Calls and Text Messages

TouchUps Salon seeks to conduct telephone and text-message marketing in accordance with applicable federal and Arizona law.

Marketing communications may be subject to consent requirements, do-not-call restrictions, and other limitations depending on the type of communication and technology used.

 

TouchUps Salon maintains reasonable procedures intended to honor valid marketing opt-out and do-not-contact requests.

 

Appointment confirmations, appointment reminders, scheduling communications, responses to client requests, and other service-related communications may be treated differently from promotional communications under applicable law.
 

14. Internal Employee SMS System

TouchUps Salon may operate internal text-message or automated communication systems for authorized team members.

 

Mobile numbers used in these systems are collected directly from team members or provided to TouchUps Salon for legitimate employment and operational purposes.

 

Internal SMS systems may be used for:

• Operational updates

• Staff communications

• Confirmation replies

• Shift information

• Salon information

• Internal reporting

• Leadership briefing summaries

• Other salon-management purposes
   

Mobile information collected through internal SMS programs is not sold or shared with third parties or affiliates for their own marketing or promotional purposes.

 

Authorized team members may request removal from applicable optional messaging systems by contacting salon leadership.
 

15. How We Share Information

TouchUps Salon does not sell client lists, phone numbers, or personal information to unrelated third parties for their own marketing purposes.

We may provide information to service providers when reasonably necessary to operate our business.

These providers may include companies involved in:

• Website hosting

• Appointment scheduling

• Payment processing

• Email

• Text messaging

• Analytics

• Marketing

• Data storage

• Business software

• Artificial intelligence

• Automation

• Accounting

• Information technology

• Security

• Professional services

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Examples may include Wix, Vagaro, Google, payment processors, communication providers, analytics platforms, AI providers, and other technology vendors used by TouchUps Salon.

These providers may process information according to their own terms, privacy policies, security practices, and contractual obligations.

TouchUps Salon may also disclose information when reasonably necessary to:

• Comply with applicable law

• Respond to lawful legal requests

• Protect our rights or property

• Protect guests, employees, or others

• Investigate suspected fraud or misuse

• Enforce salon agreements or policies

• Respond to security incidents

• Complete a sale, merger, acquisition, restructuring, or transfer of business assets

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16. Mobile Information and SMS Consent

Mobile phone numbers and SMS consent information are not sold, rented, or shared with unrelated third parties or affiliates for their own marketing or promotional purposes.

Information may be provided to vendors that provide technical support for TouchUps Salon's messaging services when reasonably necessary to deliver communications on our behalf.

Such service-provider use does not authorize those providers to independently market to TouchUps Salon clients using that information.
 

17. Data Security

TouchUps Salon uses reasonable administrative, technical, and organizational measures intended to protect personal information under our control.

These measures may include:

• Password-protected systems

• Restricted account access

• Individual employee logins where available

• Access based on legitimate business need

• Secure third-party software platforms

• Payment-processing systems

• Internal privacy and security procedures

• Employee expectations regarding confidential information
   

TouchUps Salon also maintains procedures for responding to suspected security incidents and providing legally required notifications.

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No website, internet transmission, computer system, or electronic storage system can be guaranteed to be completely secure.

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18. Arizona Data Breach Requirements

TouchUps Salon is located in Arizona and conducts business within the State of Arizona.

If TouchUps Salon becomes aware of a security incident involving computerized personal information, we may investigate the incident to determine whether a security-system breach has occurred.

When required by applicable Arizona law, TouchUps Salon will notify affected individuals and applicable governmental authorities within the legally required timeframes.

Depending on the circumstances, information protected by Arizona's data-breach laws may include certain identifying information combined with information such as:

• Financial account information

• Government identification information

• Account login credentials

• Health-related information

• Certain biometric information

• Other information protected under Arizona law
   

TouchUps Salon may also work with technology providers, payment processors, legal professionals, cybersecurity professionals, insurers, or law enforcement as appropriate when responding to a suspected breach.

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19. Data Retention

TouchUps Salon may retain information for as long as reasonably necessary to:

• Maintain client and service records

• Provide future services

• Maintain formulas and consultation history

• Complete transactions

• Meet accounting or tax requirements

• Resolve disputes

• Enforce salon policies

• Maintain security

• Meet legal requirements

• Support legitimate business operations

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Information may be deleted, anonymized, or archived when it is no longer reasonably needed, subject to applicable legal, technical, and business requirements.

Third-party providers may maintain information according to their own retention practices.
 

20. Your Privacy Choices

You may contact TouchUps Salon to request that we:

• Correct inaccurate contact information

• Update certain personal information

• Remove you from marketing communications

• Update communication preferences

• Review certain information maintained directly by TouchUps Salon

• Delete certain information when reasonably possible and appropriate
   

These options are provided subject to legal, security, accounting, contractual, technical, and legitimate business requirements.

Certain records may need to be retained even after a deletion request.
 

21. Third-Party Services

Our website, booking systems, emails, text messages, or social-media pages may contain links or integrations involving third-party services.

TouchUps Salon does not control the privacy practices of those third parties.

We encourage users to review the privacy policies and terms of third-party services they choose to use.
 

22. Children and Minors

TouchUps Salon's website and online services are not designed primarily for collecting personal information directly from young children.

Parents or legal guardians may schedule salon services for minors and may provide information reasonably necessary for those appointments.

When appropriate, TouchUps Salon may communicate with the parent or guardian responsible for a minor client's appointment.
 

23. Changes to This Privacy Policy

TouchUps Salon may update this Privacy Policy periodically to reflect changes in:

• Business practices

• Technology

• Service providers

• Website functionality

• Salon systems

• Legal requirements

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The Effective Date listed at the beginning of this policy identifies the date of the current version.

The most current version will be posted on the TouchUps Salon website.
 

24. Contact Us

Questions, concerns, or privacy-related requests may be directed to:

TouchUps Salon
Chandler, Arizona
Email: info@touchupssalon.com
Website: TouchUpsSalon.com

Please provide enough information for us to understand and respond to your request.